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Blog

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Where Do Blogs Come From?

I have been asked on more than a few occasions how I am able to write my blog articles. Like, how do I come up with the ideas and how much time does each article take me. Answering this question can be as awkward as when our kids ask us where babies come from, however for our kids we have a medical answer. Where do blogs come from? More specifically, where does this blog come from? My best answer is: The car, the shower, bed… Just about anywhere and everywhere!

In the Bag

Usually when we hear somebody say, “It’s in the bag” they are talking about having secured something big, or at least they think they have. Whether it’s an acceptance on an offer they made, a new job, or a win at a sporting event, saying “It’s in the bag” shows an air of confidence that shouldn’t necessarily be there. It’s almost like counting your chickens before they hatch. As a small business owner, I aim not to get to hyped about what might be coming up unless I have what I REALLY need in the bag already.

Inside Information

Have you noticed that the longer you work with a client, the more rapport you build and the more he/she will share with you? Call all the nitty gritty details “inside information” if you may, but it is your responsibility to keep your mouth shut, for your client’s sake.

Banned from Huffington Post

That got your attention, right? Sutton Creative Studios account has been banned from Huffington Post. Why? I don’t have a clue. I was reading articles, leaving intelligent, insightful and complementary comments, and the next thing I know, BAM. Up on my screen pops a window that says, “Your account has been banned from Huffington Post.”

Saturdays and the Small Business Owner

Saturdays and the small business owner really should be best friends. Why? After a long week completing projects, this is (hopefully) a day when you can concentrate on YOUR business. Yes, you deserve a day or two to relax, however I find Saturday time working on my business to be extremely relaxing – and fulfilling!

Why I’m Not Following You on Pinterest

One of our clients hired a firm (besides Sutton Creative Studios) to set up several of their social media profiles. One of these was Pinterest. Entering his account the other day to do some posting, I was more than a little surprised to see what was in his feed. Needless to say – the other company had performed some questionable acts, which I have been cleaning up. Looking through the profiles I am UNfollowing, I’ve decided to give an overview of why I’m not following you on Pinterest.

Sanity Saving Shortcuts

Some days being a business owner can totally test my sanity. You know, the days when the same client calls eight times because he can’t find something, or contractors are pushing deadlines way too close. It’s on these days that sanity saving shortcuts are a necessity.

Just Hear Me Out

If you have a blog for your business, good for you! How many subscribers do you have? How are you getting people to read it? Just hear me out… A blog is great, but alongside it you REALLY need a newsletter. If you don’t have a blog, don’t worry about it yet. Your first priority needs to be developing your email newsletter. Here’s why:

Shopping for Your Marketing Team

This past weekend I had an interesting Facebook exchange in response to a post I had sponsored. The topic was social media marketing, and the gentleman said my post sounded like a scam. In the end, he said he doesn’t shop for his marketing team on Facebook, to which I responded to make sure his marketing team knows how to use social media for themselves before he asks them to do it for him. Shopping for your marketing team should never be handled lightly, however just as I told this gentleman, make sure they know social media before paying a retainer.

Kids and Clients

Kids and clients…  It occurred to me recently that sometimes they can be very similar. We love them for the joy (cough, cough, or money) they bring to our lives, and get frustrated by all the grey hairs they give. As a parent, I’ve realized there are times when kids and clients needed to be treated in the same ways.